Winning Pricing Strategies During a Downturn

On Tuesday, April 25 at 3PM ET | 12PM PT, Octane and Simon-Kucher are bringing together leaders in pricing strategy to give you all the secrets you need as you think about navigating pricing during a downturn.

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Why are we hosting this special event on winning pricing strategies in a downturn?

In times of economic downturns, businesses need to optimize their pricing strategies to survive and thrive. In this webinar, we'll explore the most effective pricing models that businesses can adopt to maintain profitability and grow during difficult times. Our expert panelists, Kristin Harris & Nick Zarb, Partners in Technology, Internet, and Media at Simon-Kucher, a global Strategy & Marketing consultancy, will share valuable insights on how businesses can:

  • Identify the most profitable pricing strategies
  • Create value-based pricing models that resonate with customers
  • Implement price increases
  • Apply churn management strategies

Whether you're a software CXO, a pricing manager, or someone interested in pricing strategies, this webinar is for you. You'll learn from experts with a collective >25 years of experience in pricing and business strategy, and you'll walk away with actionable insights that you can apply to your own business.

Don't miss this opportunity to learn how to optimize your pricing strategies during challenging economic times. Register now for this informative webinar!

Can’t make it? Sign up anyway, and we'll send you the recording afterward!


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Akash Khanolkar

Co-Founder, Octane

Akash is a co-founder of Octane, the leading usage-based billing platform. Octane is a NYC-based, venture-backed software that helps high growth SaaS companies operationalize innovative pricing models at scale and accelerate monetization.


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Kristin Harris

Partner, Simon-Kucher

Kristin has more than 10 years of consulting & strategy experience. She has deep experience leading projects focused on pricing & packaging optimization, as well as in diagnostic work centered on transitioning clients from current state to best-in-class pricing strategies.


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Nick Zarb

Partner, Simon-Kucher

Nick has 12 years of experience in consulting and strategy. He has worked for B2B and B2C clients, predominantly in the software, internet, and media space, with a focus on subscription businesses, online marketplaces, and monetizing innovation.